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Featured

Selling To Hikers

November 7, 2025

The Fallen Arch specialty running store has been a staple on Lake Placid’s Main Street for more than a quarter century. In that time, co-owner Bob Tysen has witnessed the evolution of running shoes and running shoe trends — the

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Puma’s running reboot continues with the “Go Wild” global campaign, an ambitious effort to spotlight sport as a celebration of self-expression.

Puma Goes Wild

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Since joining Diadora in 2017, Bryan Poerner has helped steer the brand’s renaissance in the U.S. run specialty marketplace.

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Bridging the Digital Gap

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From Pavement to Purpose: Runners & The Reuse Economy

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April Running Shorts

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