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Danny Smith

Danny Smith

Senior Writer

Award-winning journalist Danny Smith has been penning stories for Running Insight since 2012 and writing about the retail marketplace since 2004. An accomplished cross-country and track athlete at the University of Illinois at Chicago, Smith also spent nine years working in a run specialty store and remains an ardent champion of the channel. He lives in Chicago with his wife, Tina, and children, Fiona and Gavin.

Author Archive

What’s Really Going On

June 4, 2025

Understanding the Trail Runner

June 4, 2025
A growing number of brands who established themselves with mountain gear, including La Sportiva, are making headway in the run specialty marketplace with trail running footwear.

Down from the Mountain

June 4, 2025

A Decade of Project Pink

May 20, 2025

Lakes Running Co. waves ‘adios’ to its shoe wall

May 20, 2025
Puma’s running reboot continues with the “Go Wild” global campaign, an ambitious effort to spotlight sport as a celebration of self-expression.

Puma Goes Wild

May 3, 2025
Since joining Diadora in 2017, Bryan Poerner has helped steer the brand’s renaissance in the U.S. run specialty marketplace.

Rebel With A Cause

May 3, 2025

April Running Spirit

April 22, 2025

A New Era at Swags

April 22, 2025
As Outdoor Research continues its push into the running marketplace, the Seattle-based brand is doing so with various sustainable products.

Challenge Accepted

April 4, 2025
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Recent

What’s Really Going On

June 4, 2025
  • Retail Success Stories
The author on the AT, sporting Hoka Stinsons, with heritage orange Superfeet inside and CEP Merino trail socks handling the rocky terrain

Ambling On the AT

June 4, 2025
  • Community

Breaking Barriers

June 4, 2025
  • Community

Comparing Road & Trail

June 4, 2025
  • Industry Trends

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