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Marketing

Featured

Riding the Wind

June 4, 2026

In a prime – and tasty – example of a running brand putting its money where its feet are, nutrition product maker Tailwind Nutrition recently partnered with The Conservation Alliance to support its mission of protecting North

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Latest

Riding the Wind

June 4, 2026

Saucony Unveils "The Runners" — A Meditation on Connection and Community

April 23, 2026

New Balance Partnering With New England Patriots

March 24, 2026

Marathon Sports Partners With Diadora on NIL Program

December 18, 2025
A growing number of brands who established themselves with mountain gear, including La Sportiva, are making headway in the run specialty marketplace with trail running footwear.

Down from the Mountain

June 4, 2025

Run With the Neigh-bors

June 4, 2025

A Caveman on the Run

June 4, 2025
Puma’s running reboot continues with the “Go Wild” global campaign, an ambitious effort to spotlight sport as a celebration of self-expression.

Puma Goes Wild

May 3, 2025
Since joining Diadora in 2017, Bryan Poerner has helped steer the brand’s renaissance in the U.S. run specialty marketplace.

Rebel With A Cause

May 3, 2025

Brooks and Mickey Team Up

April 22, 2025
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Christina Henderson
Executive Director
[email protected]
214-263-4706

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