Cole Haan, the American lifestyle brand and retailer, is entering the athletic performance footwear space with the launch of two new styles — the ZERØGRAND Outpace Running Shoe and the ZERØGRAND Overtake Running Shoe.
The shoe company describes the shoes in this manner: “In keeping with the adaptive versatility consumers have come to expect from Cole Haan, the dual-gender ZERØGRAND Performance Running Collection was engineered to deliver for the active lives of young professionals—whether it's a 5-mile run or a 9-hour workday.”
With Cole Haan's Grand 36Ø Design & Engineering System, the ZERØGRAND Outpace and ZERØGRAND Overtake Running Shoes feature a lightweight ride, shock absorption and reflective elements. Both styles incorporate “the refined craftsmanship synonymous with Cole Haan footwear, with innovative performance characteristics athletes demand,” according to the company.
The ZERØGRAND Performance Running Collection is available on ColeHaan.com, as well as in U.S. retail locations and select international Cole Haan stores. The ZERØGRAND Outpace Running Shoe in both men's and women's sizing is priced at $150, and the ZERØGRAND Overtake Running Shoe in men's and women's is priced at $170.
"The world is determining new ways forward each day. Our customers work for what they believe in and we endeavor to support them every step of the way through the products we make and the experiences we offer,” says David Maddocks, President of Cole Haan. “Now, more than ever, they are demanding versatility in the products they choose to use every day—whether it's for work or working out, or both. These new ZERØGRAND Performance Running Shoes deliver on all fronts,"
The ZERØGRAND Outpace Running Shoe features a lightweight upper merged with a plush-yet-responsive midsole, for a ride that's both highly cushioned. Lightweight support features hold the foot snug over a shock-absorbing foam. Rubber traction in high-contact areas keeps the weight down.
The ZERØGRAND Overtake Running Shoe features a conforming, breathable stretch-mesh upper reinforced with support elements to lock the foot in place. The cushioning is tuned for greater responsiveness and energy return and features flex grooves for an easier transition. Meanwhile, a full-length rubber traction pattern grips the ground.
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