Ironman has partnered with Technogym in an arrangement that makes Technogym its official global fitness equipment partner. The partnership will debut with the recently announced Ironman Virtual Racing (VR) Series that will be offered through the Ironman Virtual Club, a web-based platform that allows athletes to train and compete from anywhere around the world while earning activity-based points and engaging with the community.
The partnership will also include Technogym’s involvement with the 2020 Ironman World Championship in Kailua-Kona, Hawai’i, as well as the 2020 Ironman 70.3 World Championship in TaupÅ, New Zealand, scheduled for October and November, respectively.
Ironman athletes will receive access to Technogym’s range of treadmills, smart trainers, exercise bikes, group cycling bikes, rowers, wellness tools and upper body trainers.