Getting ready for a Summer 2023 of trail running, mountain endurance specialist Dynafit is again looking for passionate runners for its Dynafit Trail Hero Program. Awaiting the winners is “a season full of races and events, exciting projects, a fantastic community and an exclusive peek at the world of Dynafit,” according to the company.
As part of the project, Dynafit will also outfit runners selected with highly technical performance equipment. In addition, the brand’s experts and athletes will offer experience and expertise. In return, the Trail Heroes will share their experiences and passion with the community.
The application period for the 2023 Dynafit Trail Hero Program kicked off February 1. Participants can be interested recreation athletes, 18 or older, not under a comparable sponsorship agreement, from Austria, Belgium, Canada, Czech Republic, France, Germany, Hungary, Italy, the Netherlands, Norway, Poland, Slovakia, Slovenia, Spain, Switzerland and the United States.
Trail Heroes from each country will be selected by mid-April and are then a part of that country’s team for a year. During this time, they can look forward to various challenges, starting positions at races, photo shoots and country-specific benefits and special terms and conditions, among other things. In return, candidates allow a look through their social media at their training, gear, and experiences.
“In recent years, a strong and passionate community has built up all around the sport of trail running. For those who just now are starting in it or want to raise the bar, ambitious recreational athletes are in particular an important starting point for motivation and inspiration,” says Alex Nehls, Dynafit international marketing director. “They mingle with the community as peers, know all about the challenges of the sport, and usually have a strong connection to the runners in their areas.
“With the Dynafit Trail Hero Program, we want to support these athletes and thus in general further establish trail running,” Nehls adds. “In 2023, we look forward to numerous exciting applications and in the end a diverse and mixed team that in the summer will fervently hit the trails with the motto #Speedup.”
Dynafit started its search for the first Trail Heroes in 2017 and since then the program has established itself internationally. For the 2022 trail season, the brand received more than 1000 applications.
The Dynafit Trail Hero Program has served as a springboard for impressive career starts; for example, in 2017 Rosanna Buchauer, 32, laid the foundation for her career on the international race circuit. Today, she is part of the Dynafit Athlete Team, counts among one of the best trail running women in Germany, and in 2022 participated in the Trail Running World Championships in Thailand as well as took fifth place in the CCC at the legendary UTMB.
Interested runners can apply between February 1 and March 31 at dynafit.com/trailheroes. Even athletes who have already been part of the Dynafit Trail Hero Team can apply again.