Making a significant move into the lucrative New York racing market, Adidas has been named the first-ever official Footwear and Apparel Partner of the 2022 NYCRUNS Brooklyn Marathon & Half Marathon, which will be held in Brooklyn on April 24, 2022.

With an expected sold-out field of more than 20,000 runners, the 2022 race will rank as one of the largest and most expansive running events in the United States this year and is held in the back yard of the New York City Marathon, organized by the rival New York Road Runners.

As part of the deal, Adidas will create footwear and apparel available to all race participants, volunteers and NYCRUNS staff members and will be the presenting sponsor of the race Expo. The brand will also provide race shirts for participants in the NYCRUNS Prospect Park 5K & 10K Benefiting CAMBA on April 16.

“At Adidas, we are always looking for opportunities to expand our outreach and engagement in the communities we serve and we are proud to partner with NYCRUNS to support the running community in Brooklyn,” says Ernesto Bruce, senior director of Adidas Running, North America. “It’s bound to be a really incredible race weekend, with a size and scope that hasn’t been done in decades.”

“We are proud to have Adidas, one of the world’s most respected and innovative brands, joining us in this partnership as we continue to establish the NYCRUNS Brooklyn Marathon & Half Marathon as an iconic athletic event that serves our communities well beyond race weekend,” adds Steve Lastoe, founder and CEO of NYCRUNS. “We looked for a partner who wanted to be embedded within the culture of Brooklyn year-round, and we found that in Adidas – a company with deep ties to the sports and cultural foundation of this incredible community.”

Currently on track to sell out, the 2022 NYCRUNS Brooklyn Marathon & Half Marathon will be one of the biggest running events in New York City and one of the largest running events nationwide. A tour of Brooklyn, the race also strives to serve and support the residents and communities that make up the borough.

 The Brooklyn Marathon & Half Marathon are the flagship events for NYCRUNS, which this year expects to produce approximately two dozen running events for as many as 100,000 athletes. These events include the Newport-Liberty Half Marathon – one of the largest half marathons in New Jersey, and the storied Empire State Building Run-Up. Its post-race festivals feature fresh New York bagels (with a shmear, of course), fresh fruit and a vibrant atmosphere led by a great DJ.