Amazon and Global Optimism today announced that 13 new signatories, including Brooks, have joined The Climate Pledge, a commitment to be net-zero carbon by 2040, a decade ahead of the Paris Agreement’s goal of 2050.

The other new signers are Atos, Canary Wharf Group, Coca-Cola European Partners, ERM, Groupe SEB France, Harbour Air, ITV, Microsoft, Neste, Rubicon, Unilever, and Vaude.

Signatories to The Climate Pledge agree to:

  • Measure and report greenhouse gas emissions on a regular basis;
  • Implement decarbonization strategies in line with the Paris Agreement through real business changes and innovations, including efficiency improvements, renewable energy, materials reductions, and other carbon emission elimination strategies;
  • Neutralize any remaining emissions with additional, quantifiable, real, permanent, and socially-beneficial offsets to achieve net-zero annual carbon emissions by 2040.

“Last year, Amazon and Global Optimism co-founded The Climate Pledge to encourage companies to reach the goals of the Paris Agreement ten years early,” says Jeff Bezos, Amazon founder and CEO. “There are now 31 companies from around the world that have signed The Climate Pledge, and collectively we are sending an important signal to the market that there is significant and rapidly growing demand for technologies that can help us build a zero-carbon economy.”

Brooks’ commitment to sustainability spans a decade, and the high-performance running brand recently adopted a roadmap to reduce scope 1, 2, and 3 carbon emissions in line with climate science, and to achieve net-zero carbon emissions by 2040.

“We live, work, and run as part of a global community. The planet is our home. And because more than 150 million people worldwide run outside, it’s critical we take care of it,” says Jim Weber, Brooks CEO. “As we create new gear and run our global business, we seek to minimize our environmental impact, create positive social change, and be transparent about areas where we can do better. We are very proud to be the first athletic brand to join The Climate Pledge. These partnerships will be critical to achieving our ambitious goals.”

In a statement released by the company, Brooks said that “In recognition of our dedication to addressing climate change now, and in the future, Brooks is proud to sign The Climate Pledge.” Brooks is the first athletic brand and among the first 40 companies in the world to sign the Pledge.

By joining The Climate Pledge, we are reinforcing our 2030 strategy to advance the United Nations Sustainable Development Goals of climate change and overconsumption, and our ongoing commitment to sustainability,” the Brooks statement continued. “We look forward to sharing more information and exciting announcements about these initiatives in 2021. Doing what’s right for people and the planet is a lifelong race. And we’re running it.”