Industry Trends

Hoka One One Inks Deal to Become Official Technical Footwear and Apparel Sponsor of UTMB

October 25, 2021

Daniel P. Smith

The world’s most prestigious trail event has a new headline sponsor. Hoka One One has signed an exclusive deal to become the official technical footwear and apparel sponsor of the Ultra-Trail du Mont-Blanc (UTMB), the 18-year-old

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Head of the Class

August 4, 2021

Keep up with digital marketing in the athleisure category as restrictions ease.

Fashion Knowledge

August 4, 2021

Unique photos of local runners will decorate the walls of the SPX Run Hub opening this week in Darien, CT. (Photography by Kevin Carcich; artwork by Cullin Burdett.)

XC Sales Spike

August 4, 2021

The Chicago Roosevelt Rough Riders are one of dozens of clubs benefitting from USATF Foundation grants.

Funding Running

August 4, 2021

Life Time and Trail Sisters Partner To Increase Female Participation in Trail Running

July 8, 2021

Brand Games

July 7, 2021

Para-Opportunities

July 7, 2021

World champion steeplechaser Emma Coburn is among many elite runners who have signed the Clean Sport Collective pledge, promising to avoid performance-enhancing drugs and advocate for clean sport.

Staying Clean

July 7, 2021

Superfeet Acquired by Westward Partners

June 17, 2021

Pacers Old Town Alexandria store manager Victoria Sanche stands in front of Pacers Runnings’ original location. The DC retailer is celebrating 30 years of business this year and still sees its brick-and-mortar stores as the core of its plans to expand into e-commerce.

Gap Year

June 4, 2021

Daniel P. Smith

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